Charging for Webcasts

A number of our clients charge their customers to access live webcasts.

1. People will pay if the content is specialized and they have the option of sending in questions to your experts. You can also charge for the recorded video but here are some things to keep in mind...

2. Since many videos on the web are free, people are reluctant to pay for web-based video. They are much more receptive to buying a DVD or data CD because then, they "own" a tangible product .

3. Audio CDs are generally more popular than video because it enables businesspeople to access the recording while driving in their car. Watching a video requires a time commitment. But an audio CD takes advantage of what is otherwise considered "downtime" spent travelling.

Galbraith Communications can be of great benefit to you as a consultant to help you plan a successful online event. Free consultation is available to all serious enquiries. Call 1-877-580-9915.